Blue linesClient: McMaster University

Email Campaigns

Content of email marketing Elite Digital developed for McMaster University on desktop.

Elite rose to McMaster University’s challenge of keeping potential applicants engaged through their decision-making process and guiding applicants through the application and offer process. We ideated and executed customized email strategies by faculty, including segments, journeys, copy and design of emails. We assisted in guiding students through the McMaster University email journey to ensure that the university was always top of mind as students choose their post-secondary institution.

Desktop mockup