Client: Doritos - Wonder Woman
National Gamified Contest
What we did
- • Consumer Engagement Strategy
- • Design & UX
- • Copywriting
- • Web Development
- • Bilingual Consumer Support
- • Analytics & Reporting
- • Prize Fulfillment

To celebrate the launch of Wonder Woman, Doritos teamed up with Elite Digital to create a bold, immersive contest experience. Fans could enter unique codes from specially marked bags to unlock exclusive digital lenses inspired by the film and earn chances to win exciting prizes. Designed with mobile-first UX and powered by a custom entry engine, the campaign brought superhero energy to snack lovers across the country - blending pop culture, gamification, and digital storytelling into one seamless experience.
