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Blue linesClient: Cheetos Museum

National Gamified Contest

Cheetos Museum homepage with a countdown clock and animated statues of Chester Cheetah flanking a digital welcome sign as well as Instagram post
Cheetos Museum digital contest entry platform with 3D Cheetos sculptures, ‘Submit to Win’ banner, and Chester Cheetah avatar characters

To bring the quirky spirit of the Cheetos brand to life, Elite Digital launched the Cheetos Museum: a whimsical digital campaign where fans could submit snack-shaped curiosities for a chance to win $50,000. The experience featured a gamified, 3D environment with animated Chester Cheetah characters, social integration, and a countdown to entry. From concept to code, the museum celebrated creativity and snackable storytelling in a uniquely cheesy way.

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