Tag Archives: social networks

It seems like you always have to be on your guard. You’re minding your own business when suddenly – wham! A new social media craze happens. While everyone else is worrying about how to filter their photos and get as many friends to follow them as possible, your prerogative as …

As great as email marketing is on its own in the digital world, the truth of the matter is that extracting the maximum amount of reach and impact from this process often requires a willingness to dip into other outreach channels. Specifically, we’re talking about social media and its inherent …

SMS marketing is one of the most powerful ways to build a lasting – and prosperous – bond with your target audience of consumers. Unfortunately, far too many brands let the full potential of their SMS campaigns slip through the cracks, all because they weren’t willing to tether this outreach …

If there’s one thing that the regular readers of this blog know about Elite Email, it’s that we can’t emphasize enough how important social media is to the email and SMS marketing processes. A quick look at our coverage of Facebook, Twitter, and Google+ should be more than enough to …

We all know that social media and email marketing can combine to do some powerful things when it comes to raising awareness about your brand. However, drumming up interest on a platform like Twitter requires so much more than just copying and pasting your inbox content into the 140 character …

A while back, we spent some time talking about how best to curate content in the inbox – if you missed that post, feel free to check it out here. However, as effective and important as this process might be as part of your email marketing operations, there’s no denying …

“Email and social media marketing go together like Batman and Robin” – D.J. Waldow, Social Media Examiner These words, from Social Media Examiner’s D.J. Waldow, encapsulate the modern relationship between email marketing and social media perfectly. When brought together, the combined powers of these connected practices can be truly extraordinary; …

If there’s one thing you can count on in the digital world, it’s that most communities on the Internet love a good argument. When it comes to weighing the merits of email marketing and social media against one another, this adage holds strong with endless debates promoting both sides of …