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Tag Archives: holiday

How NOT to take Advantage of Holiday Marketing

Every year, once the holidays start coming around, you can visibly see the dollar signs start to manifest behind the eyes of marketers worldwide. With good reason — the holidays are a great time for sales. They always have been, and they always will be. However, it’s important to keep …

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Capitalize on Halloween to Maximize Your Emails This Season

Boo! Did we scare you? Halloween is right around the corner, which means great, spooky fun will soon be had for all. We include marketers here, of course. Just because you’re a professional sending emails, doesn’t mean you can’t sprinkle a little Halloween flavour into your messages to really spice …

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What’s Your Email Marketing New Year’s Resolution for 2016?

With 2016 right around the corner, we’ve officially entered the part of the holiday season where commitments to eat healthier, pursue a new hobby, and other declarations are out and about in full force. While most of these New Year’s resolutions are nothing more than wishful thinking, there’s no denying …

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5 Quick Tips for Winning in the Inbox This Christmas

With Christmas bearing down upon us at a frighteningly fast pace, there’s never been a better time to start planning out your email marketing strategy for the coming weeks. In an effort to boost your brand’s return this holiday season – and keep you from pulling your hair out during …

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Is Your Campaign Haunted by the Four Ghosts of Email Marketing?

With Halloween right around the corner, chances are there are plenty of spooks, specters, and other frightful apparitions floating around in your daily life. However, did you know that these macabre occurrences can spread into the world of your email marketing operations? To ensure that your upcoming campaigns aren’t haunted …

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Prepping Your Emails for the Coming Holiday Season

As crazy as it sounds to say out loud, the impending holiday shopping season – and all this means for your inbox operations – is truly right around the corner. Spooky Halloween costumes, Thanksgiving meals with the family, and pumpkin-spiced everything will soon be on the minds of everyone that …

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Is Your Email Marketing Campaign Ready for Valentine’s Day?

When it comes to romance and getting a little closer to that special someone in your life, few holidays even come close to comparing to Valentine’s Day. However, did you know that Valentine’s Day also accounts for $13 billion in retail and online sales every year? For this reason, Douglas …

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