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Tag Archives: email content

Is Email Marketing Like Music?

Email marketing is not usually considered a creative form. People think about it as a business strategy, but for people who actually craft emails, they know that there is more to it then simply laying out some information in a template. In fact, the best email marketers are very creative …

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4 Email Tips That Will Get Your Small Business Converting

As a small business, you may feel like a canoe in a sea full of ocean liners, trying to navigate the waters of email marketing. You don’t have the budget, resources or the mega-talented marketing staff that the bigger brands have. But, this doesn’t mean you can’t compete. Marketing is …

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Claiming Scarcity Gets Your Customers Buying

Did you know that one of the most commonly encountered psychology principles is scarcity? Are you aware of the fact that you can use it to improve your emails and increase your sales? Basically, people tend to highly value anything that is limited. A shortage of products triggers user’s desire …

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Writing Emails so People Want to Buy Now

Creating the email marketing plans you send is as simple as providing an opportunity for your subscribers they can’t pass up. These sales messages are an exciting opportunity to bring your campaign to life, make your products or services shine, and compel your audience to take action. Develop emails so …

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How to Engage Users to use Social Media Through Email Marketing

Making a name for your brand requires multi-channel marketing strategies. Using your tried-and-true email marketing campaigns, you can convince your subscribers to engage on social media. There are a number of benefits to getting your potential customers to connect with you on more than just email. What are the benefits? …

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