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Digital Advertising

Traditional marketing has evolved. The analog-to-digital switchover has brought with it new, innovative, and ubiquitous ways of transmitting knowledge, ideas, and advertisements to the world. If you’re looking for that ‘Elite Level’ of digital marketing news and information, you’re in the right place.

Learn From HootSuite’s Mistake and Check Your Email Merge Tags

Email merge tags are a great way to personalize a message so that it is far more customized to the recipient. Personally, I like getting emails that say “Hi Robert” instead of just “Hello Newsletter Subscriber”. I also think that having some degree of personalization helps distinguish legitimate emails that …

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Email Marketing Weekly Trends: It’s All About The Super Bowl

There are certain ways that people can take a pulse on the various “hot conversation topics” happening around the world. There’s the Twitter trending topics (view top trends from 2011), Google Hot Searches, and your Facebook news feed. But, here at Elite Email, we are able to see things from …

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