Home / Digital Advertising (page 30)

Digital Advertising

Traditional marketing has evolved. The analog-to-digital switchover has brought with it new, innovative, and ubiquitous ways of transmitting knowledge, ideas, and advertisements to the world. If you’re looking for that ‘Elite Level’ of digital marketing news and information, you’re in the right place.

Boosting Awareness of Your App Via Email Marketing

One of the most effective ways to spread your message to the digital world is by developing a useful and engaging app. Of course, simply providing a tool or service that improves the life of the person on the other side of the screen isn’t enough. To really watch downloads …

Read More »

Building a Winning Framework for Your Prospective Emails

As cliche as it sounds, the concept of only getting one first impression has never carried more weight than it does right now. In fact, with so many other brands vying for supremacy in the inbox, that first impression isn’t just important, it’s essential to the success of your online …

Read More »

Optimizing Your Email Content for Millennials

Developing content for your email marketing campaigns can sometimes feel like it requires a crystal ball or a lucky streak to get things right. This notion holds especially true if your ideal audience falls into that powerful rising segment of youthful consumers who have both particular tastes and a discerning …

Read More »

Five Fast Ways to Boost Your Email Marketing ROI

At the end of the day, there’s a reason why email marketing is known as the best way to reach your digital audience – when you do things right, nothing else can compare to the results that come with this process. However, just because there’s seemingly limitless potential held within …

Read More »

Is “H2H” Marketing Right for Your Email Campaign?

By now, you’ve probably noticed a recurring theme regarding statistics, data, and analytics in a lot of the helpful content on this blog. Considering how important these tools are to the email marketing process, this revelation should come as no surprise. After all, everyone loves a good figure or stat …

Read More »

Finding Your Brand’s Voice in the Inbox

More brands than ever before are using email marketing to reach out to customers around the globe – this is no big secret. However, just because awareness of this powerful tool is on the rise, that doesn’t mean that every brand walking down this path comes off with a distinct …

Read More »

Five Quick Tips for Repurposing Your Email Content

Sometimes, the biggest problem that comes with running a strong and consistent email marketing campaign isn’t found on the technical side of the process. In fact, once you’re set up with a strong and consistent platform, keeping this well-oiled machine in motion is actually pretty easy. Where most brands get …

Read More »