The design of your website is critical to keeping your customers on your page. About 40% of buyers will stop using a website that has an unappealing design. It’s not solely about how your website looks, though. You also need to consider how users interact with your website. By understanding …
Read More »Is Your Website AODA Compliant?
“The power of the web is in its universality. Access by anyone and everyone regardless of disability is one of the most crucial aspects.”– Tim Berners-Lee More than a billion people worldwide live with some sort of disability. That’s about 15% of the global world population. While great progress has …
Read More »Web Development 101: What Is a Back-End Developer?
It’s accepted wisdom these days that every business requires a website. Too many searches for local businesses and too much regular shopping happens online. There is simply too much potential business you miss without one. While the tech-savvy might build their own sites, odds are good that you’ll go looking for …
Read More »Importance of Web Accessibility & How to Boost Your Website’s
What is web accessibility, exactly? Why is it important for your web design and development to include accessibility features? How can it impact SEO and your business? In this guide, we’ll review everything you need to know about website accessibility. By learning more, you could make improve your website’s user …
Read More »What are the Stages of Building a Website?
Building a website these days is easier than it has ever been before. With agencies and web design service providers, almost anyone can try their hand at building their own functional website. There are in fact almost 2 billion websites online today. But what are the stages to building a website? It’s …
Read More »Tips and Tricks for Building Your Instagram Presence
Boasting over 1 billion users since 2018, Instagram has emerged as one of the most influential of all social platforms. Since its launch in 2010, it has grown to be so much more than a simple photo and video-sharing social network. Today, Instagram is considered to be one of the …
Read More »The Top 8 SEO Trends for 2019
Wait! What Happened to SEO? You made it to 2019 and so did SEO. It’s true – some of the top SEO trends for this year are reminiscent of what you likely already know, but what’s changed can’t be overlooked. Staying on top of the best SEO practices for 2019 …
Read More »10 Digital Marketing Tips For Small Businesses in 2019
Small business marketing has changed significantly in the previous decade, as consumers turn to online resources to research their purchases. A large part of remaining competitive as a small business in the digital marketing industry is learning to harness the power of the internet. We have compiled the top 10 …
Read More »5 Tips for Effective ‘Heart Marketing’
For more information on Heart Marketing over Brain Marketing, check out the Digital Marketing Institute. While a myriad of marketing strategies exist that can support drive sales and increase consumer loyalty, it’s arguable that none are as effective as storytelling. Storytelling is one of the most efficient ways of tugging …
Read More »Shooting for Greatness: Digital Tactics for the 25th Anniversary of Wayne Gretzky’s Toronto
“We got 99 problems but digital marketing ain’t one” The Pre-Game: Wayne Gretzky’s Toronto is a historically rich restaurant located at 99 Blue Jays Way that opened in 1993. Throughout the restaurant you can find display cases adorned with a plethora of Wayne Gretzky’s memorabilia; from his first pair of …
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