This year, we decided to run a social experiment with the ultimate goal of shedding some light on the impact that cannabis legalization may have on one of the most coveted entertainment events of the year – the Super Bowl. We polled one thousand Canadians to see how they plan …
Read More »Let’s Be Blunt About Cannabis Marketing
Written in collaboration by Burke Dorman (Social Media Manager) – Alexis Soer (Digital Copywriter) – and Shawn-Michael Hann (Bilingual Project Manager) With the imminent legalization of cannabis on October 17th, Canadian cannabis vendors are looking for innovative ways to market their brands. Companies and advertising firms will have to remain …
Read More »Arash Emadi: One Year At ELITE
I joined the Elite Digital family a year ago and all I can say is that the past 365 days have been phenomenal. This first year gave me more experience than my previous 5 years in the workforce. The reason? It’s simple, yet important – every day at Elite has …
Read More »From Basement to Big Leagues: Elite Digital Ranks Among Canada’s Top 500 Fastest Growing Companies
Today marks a milestone for us here at ELITE Digital. Canadian Business has released the ‘Growth 500’ list, which ranks Canadian Businesses on five-year revenue growth, profiling the country’s most successful entrepreneurial businesses – we are honoured to announce that not only did we make this list, but that we …
Read More »5 Tips from a Project Manager’s Playbook
As a new member of the Project Management team, I swiftly dug up some tips and tricks on how to achieve success in digital marketing campaigns and projects. Here’s a peek at my playbook of “must-do’s” for all project managers—aspiring, beginners, and experienced alike. Communication, obviously. The ability to communicate …
Read More »Happy Devs? That’s Just Code for ‘Coffee and Ping-Pong’
The Sit Down This week I sat down with a few of our devs to pick their brains on some concepts we could write about for the blog. Full-Stack Developers TK and Arash joined me at our in-office park, complete with faux-grass, authentic hand-made Adirondack chairs, wooden picnic table, strung …
Read More »Shooting for Greatness: Digital Tactics for the 25th Anniversary of Wayne Gretzky’s Toronto
“We got 99 problems but digital marketing ain’t one” The Pre-Game: Wayne Gretzky’s Toronto is a historically rich restaurant located at 99 Blue Jays Way that opened in 1993. Throughout the restaurant you can find display cases adorned with a plethora of Wayne Gretzky’s memorabilia; from his first pair of …
Read More »Elite Digital Sponsors “Music For My Mom” Charity Event
On Monday, May 21st, we proudly sponsored the charity event “Music for My Mom” at the @modclubtheatre. The event honoured Michele Lenick’s mom who had a strong passion and commitment for helping others. This year’s hosts were the wonderfully talented Colin Mochrie @colinmochrie7591 and Deb McGrath, and all proceeds were donated to The Alzheimer’s …
Read More »Project Management: A Multifaceted Approach
When I embarked on my journey into the world of Digital Marketing, I beheld a hungry ambition to benefit from my M.Sc. in Clinical Psychology, with a newfangled approach. I sought to apply my knowledge in a fresh and creative way; as such, I feel privileged to have found this …
Read More »What Makes Us Elite?
Marketing agencies are evolving and diversifying every day. Working across multiple different industries, with multiple different approaches towards the marketing process, marketing agencies are at the forefront of the digital world – creating and often controlling the content that people consume each day. Most importantly, as media becomes more and …
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