Are you hoping for an increase in sales over the holiday period but not sure how to make it happen? It can be tough to keep up with the latest e-commerce best practices, especially during the hectic holiday season.  But don’t worry, we’ve got your back. The holidays are a …

Whether you want to build organic traffic to your website, retain users, or build a brand, UX/UI design elements are essential. Did you know that 27% of businesses still don’t have a website? Unfortunately, many of the ones that do can still use some major improvements! Fortunately, you can improve your website …

About 75% of marketers agree that Google is becoming the new homepage for local businesses. In fact, 64% of consumers use Google Business to find business addresses and phone numbers. Without a strong search engine optimization (SEO) strategy, however, you could miss the chance to reach local customers. Read on to learn …

If companies want to boost all of their marketing efforts, there’s only one asset that affects everything; their website. While web developers are on the decline in the US, their demand is expected to grow by 13% by 2030. For newer developers, this means higher pay, higher job security, and more …

Canada is under attack over the internet. Nearly 800 companies reported data breaches to the federal government between March 2020 and March 2021. At least nine million Canadians were affected by these breaches. Cybersecurity is no light matter. It requires your full attention and effort. Start your cybersecurity efforts today by informing yourself …

The world’s most prominent music streaming platform, Spotify, recently announced that it has 182 million subscribers. Meanwhile, more than 420 million people tune into Spotify at least once a month. Spotify’s global domination points to an interesting fact: audio content is not dead. Like the rest of the world’s content, audio …

We’re living in an ever-increasing digital world which means it’s up to businesses to adjust and optimize digital technologies for marketing purposes. One way to do so is through strategic mobile marketing.  Statistics show that an emphasis on mobile phones is critical to any business’s successful digital marketing strategy. It’s suggested …

Email marketing is a popular marketing strategy where you reach out to previous customers, subscribers, or users via email. Topics can be centred around promoting new content on your website, running promotions, making announcements, or other important items for your business. It’s so popular that 69% of businesses spend time and money …

Did you know social media is one of the most powerful tools that businesses can use to expand their digital presence and effectively sell products? Different social media sites can serve different purposes, and help businesses effectively reach a target audience. Global users are on social media sites for an average …

There are around 5.03 billion internet users globally. With this many people online, you need to make sure your business has a strong online presence if you want it to grow and succeed. As we move into the world of Web3, some changes are happening that will affect how businesses need to perform online. …