What is web accessibility, exactly? Why is it important for your web design and development to include accessibility features? How can it impact SEO and your business? In this guide, we’ll review everything you need to know about website accessibility. By learning more, you could make improve your website’s user …

Did you know that website design affects SEO and website engagement? Because of this, it is so important to use website designs that boost these.  Whether you have a new website or would like to improve an old one, researching website design ideas is crucial if you want to have …

Twitter has over 330 million users, so using it to grow your business is a good idea. Twitter marketing revolves around creating content that users will enjoy. Using the likes of tweets and advertisements, you can spread your name and increase conversions. By growing a Twitter audience, you’ll have an easier …

The global pandemic has forced a variety of consumers to turn to online shopping. Because of this, more people are shopping online than ever before. As such, companies and businesses that use search engine marketing can stay successful in these trying times. A search of marketing consists of two key …

In March 2020, Google announced that they would be moving to mobile-first indexing for the whole web. They planned to have this in place by September. The search engine giant has been experimenting with mobile-first indexing since 2016. In 2019, they enabled mobile-first indexing for all new websites. The move to indexing …

Is Insta essential to your online marketing? Supercharge your profile and presence with these 5 totally essential tools for Instagram. Are you looking for ways to maximize your company’s post on Instagram? Do you want to put more focus on the production of your social media ads? If so, then …

Did you know that the average company with a Google My Business profile gets about 59 actions on their Google listing from prospective customers every month? That amounts to dozens of people calling their business, reading online reviews, or visiting their website that wouldn’t happen without a Google listing set up.  Simply put, …

Did you know Pinterest is one of the best sites for driving purchase intent? A study by Pinterest showed that 93% of users planned to make purchases on the platform. If you’re not already marketing on this site, you need to get on it right away. Don’t fret if you’re new to …

Get a glimpse into the dark world of black hat SEO and how it’s leveraged by organizations – illustrated by Craig Kielburger’s WE Charity 2018 & 2019 incidents Gaining traction in the news this week is a WE Charity incident involving the use of Google search algorithm manipulation. According to …

Building a website these days is easier than it has ever been before. With agencies and web design service providers, almost anyone can try their hand at building their own functional website. There are in fact almost 2 billion websites online today. But what are the stages to building a website? It’s …